An interesting PR strategy
A bit of a diversion today :D
As you know, I am very suspicious of complicated investment products with complex rules that pay large commissions to 'advisors' who recommend them to unsuspecting people.
A reader (who also has a personal finance blog) was recently contacted by lawyers representing a company called RL360 who target expats. They demanded he take down a post describing his bad experience with the company.
Apparently this is the aggressive side of 'reputation management', an alternative strategy to actually serving your customers.
This Telegraph article explains how RL360 operates.
RL360 are also mad at Mr Money Mustache for a forum post on his site and are attempting to intimidate him into taking it down.
I think they chose the wrong guy to mess with, personally.
My take on this? The best way to avoid unfavorable customer reviews is to provide your customers with good service and value.
I guess that's hard to do when you're trying to take as much of their money as you can get away with though ;)
Be careful out there!